What Are the Best Ways to Recruit Employees in 2025?

The landscape of recruitment has changed dramatically over the past few years. From changing laws and regulations to the explosion of automated and AI solutions, it can be hard for hiring managers and recruitment professionals to keep up.

At Kalent, we’ve noticed a shift away from LinkedIn-based outreach methods towards more advanced, AI-powered multi-channel strategies.

This new approach helps recruiters achieve better response rates while also addressing common hiring painpoints, such as fragmented tools, low reply rates and too much admin.

In this article, we’ll list the best ways to recruit employees in 2025, informed by what we see working with our clients here at Kalent.

Why Don’t Traditional Recruitment Methods Work Anymore?

Many hiring professionals are searching for the best ways to recruit employees because traditional methods are no longer working. LinkedIn pipelines are flooded with irrelevant resumes and unqualified candidates, but still so many companies and recruitment professionals rely on it as their only outreach channel.

Those juggling multiple tool stacks end up spending way too much of their time on admin tasks instead of relationship building, and they see poor ROI because the tools increase their costs without delivering actual results.

In certain fields, there is also a fear of talent scarcity. The truth is that the most qualified candidates and C-suite level executives require a completely different approach – and generic outreach messages and mass-apply pipelines won’t suffice.

So let’s get into the best ways to recruit employees when you’re hiring for a role.

What Are the Best Ways to Recruit Employees Today?

Smart Job Matching

One of the best ways to recruit employees today is to use the actual job posting to find and match candidates, not just keywords.

With traditional approaches, you might search the keyword “JavaScript developer” and get flooded with generic applicants who don’t have the specific skills or attributes you’re looking for. Smart job matching prioritizes quality over quantity.

The Kalent approach uses specific job requirements and role context, as well as company culture prerequisites, to find candidates who actually fit your requirements and cultural needs.

Reaching Candidates Where They Are

You need to do more than simply post on LinkedIn to find the best candidates. The platform is still important, but it shouldn’t be your only point of contact. LinkedIn is completely oversaturated in 2025, with hundreds of applicants applying for each single role. Many recruiters find that it slows down their recruitment pipelines because of features like Easy Apply.

Instead of relying on a single platform, one of the best ways to recruit employees in 2025 is to employ a multi-channel approach that reaches candidates where they actually are. LinkedIn is fine for initial outreach, but for more formal details and exchanges, most applicants will prefer to correspond over email.

If they’re based in the U.S., applicant preference may be to use WhatsApp, whereas candidates in Europe tend to opt for SMS or iMessage. It’s important to respect people’s individual or regional preferences for contact – you’ll get better responses that way.

In terms of results, this is what we’re seeing at Kalent:

LinkedIn alone: 10% reply rate

Multi-channel approach: 30-60% reply rates, and higher

Personalized Messaging

Generic outreach messages don’t work. The best way to recruit employees who actually meet the requirements of your job description is to write personalized messages that reference the specific job and the candidate’s background.

Sending personalized messages rather than templated outreach improves reply rates dramatically. Using Kalent, recruiters can increase their average reply rate from 5-10% to 30%, with highly optimized campaigns reaching 70-80%.

By including detailed job context and specifics about the candidate’s background, you’ll also invoke higher levels of trust and engagement.

Why Does the Multi-Channel Recruitment Approach Work Better?

We’ve already touched on how a mult-channel approach is one of the best ways to recruit employees in 2025 — so why is it necessary?

Multi-channel engagement works because it meets candidates where they prefer to connect, rather than forcing them onto LinkedIn or another hiring platform. High-value candidates receive dozens of InMails every day, so it can be difficult to stand out on LinkedIn, and using a single platform doesn't account for regional or personal preferences.

To paint a more specific picture, one of our clients recently needed two hires quickly. We advised them to use a multi-channel sequence:

LinkedIn (first contact) – Email – WhatsApp

They also sent personalized messages based on job context, using Kalent’s recruitment tool.

As a result, they were able to source and hire one candidate within days, and it didn’t take them long to fill the other role!

What’s better is that they didn't have to compromise just because they were hiring quickly. Using rapid, multi-touch engagement, they were able to find their dream candidate quickly and efficiently.

Kalent and The Pizza Analogy

The “pizza analogy” is a great way to explain how Kalent’s all-in-one recruitment solution can save you money, time and effort by relying on one integrated tool.

With traditional stacks, you end up buying everything separately – like if you’re making a pizza yourself and having to buy individual ingredients.

• LinkedIn Recruiter subscription
• Email enrichment database
• Messaging automation tool
• WhatsApp/SMS tool
• Analytics dashboard

Using Kalent is like buying a complete pizza, with everything working together. You spend less money, and with a better end result.

Kalent: Unlock Real ROI and Time Savings

Kalent’s AI co-pilot combines all the best ways to recruit employees in 2025. Using our approach, you can save significant time and money while attracting the best candidates and improving your reply rates.

Individual recruiters, such as a consultant making 20 hires per year, could see an increase from 10% reply rates to 30% while also boosting revenue by 30% and unlocking more time for high-value recruitment activities, such as relationship building, strategy and candidate coaching.

If you’re fed up with spending 50% of your time on admin, as well as constantly switching tools and having to chase unqualified leads, Kalent offers a better, more efficient way.

Our AI tool will help amplify your strengths as a recruiter, helping you build lasting relationships with clients and high-value candidates. You’ll go from sending hundreds of generic messages to sending dozens of highly targeted, contextual messages across multiple touchpoints.

Better yet, your approach will move from reactive to proactive as you’ll have more time to actively source and engage the right people from our huge library of pre-qualified candidates.

Looking for the Best Ways to Recruit Employees? Try Kalent Today

Recruitment in 2025 requires a huge shift away from the “spray and pray” approach of recent years. These generic, traditional approaches waste recruiter time and money and still won’t find you the top candidates. The best ways to recruit employees are more targeted, streamlined approaches.

We’ve seen it in real time: recruiters who embrace context-driven, personalized, multi-channel approaches will consistently win better placements, all while reducing costs, eliminating pointless admin and streamlining complex processes.

At Kalent, we believe that the future is not 100% automation, but a system where AI amplifies the strengths of human recruiters and frees them up to spend more time on the tasks that matter. Book a demo today and we’ll show you exactly what we mean!

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